Beertography points us today to this great video of Conan O’Brien visiting the Guinness brewery:
Wine is to sommeliers as beer is to cicerones.. From the Wall St Journal:
The title is an Italian-derived word that may not be familiar—it is pronounced “sis-uh-rohn” and defined by Merriam-Webster in more general terms as one “who conducts sightseers.” But the concept of a beer pourer with a pedigree is catching on, particularly in brew-centric establishments.
At the Public House, a restaurant in the Venetian hotel and casino, the 30-year-old, handlebar-mustached Mr. Gardner is responsible for guiding patrons through a list of more than 200 beers, helping them pick, say, the ideal West Coast-style India pale ale (he is partial to Firestone Union Jack, which “has that nice toffee backbone to it”) and then pair it with the right menu option (he recommends a Roquefort since the pale ale’s “hop bite” will cut through the pungent, salty cheese). (full story)
Interested in working at a craft brewery? This article gives some suggestions as well as the average salary people make.
The decision to enter into the craft brewing industry is becoming more and more popular lately. Many people, fueled by a passion for great beer and backed by years of homebrewing, have decided to leave their day jobs to pursue their dreams. Some have the resources (lots of money) and the commitment (more money) to venture into the world of brewery start-up and ownership. However, most people in the craft industry are not brewery owners, but brewery employees. How did these people get their start, and what can you learn from them to help you make the leap? (read more)